Trump Debuts Footwear Brand As Presidential Race Heats Up

By Chas Danner and Matt Stieb

February 17, 2024

By Alexandra Marquez and Jason Abbruzzese

In a move that has raised eyebrows and sparked curiosity, former President Donald Trump has unveiled his latest venture: a line of sneakers. The launch of the footwear brand, which took place on Saturday, comes just a day after Trump and his companies were ordered by a judge to pay a hefty fine in a legal dispute.

The move has drawn mixed reactions, with some observers seeing it as a clever marketing ploy while others question its appropriateness given the ongoing legal challenges and political aspirations of the former president.

Trump's foray into the fashion industry has generated a flurry of headlines and speculation about his intentions. Whether this latest venture will have any impact on the upcoming presidential race remains to be seen. However, it has certainly added an unexpected twist to the already unconventional campaign.